So sorry you got laid off. That’s extremely wack. But I have a feeling you’re going to keep thriving no matter what you do next. I’m excited for this Substack!
AI has definitely cost writers their jobs. Many agencies bragged about firing all of their writers because they were just going to let AI write it. I wonder how that is working for them?
I do know some that went all-in on AI have since publicly eaten crow and are hiring human creatives again.
And I believe creatives have to choose a path. Personally, mine is 100% human written content.
But I use AI tools for content audits, keyword research, competitor research, rank tracking, and content optimization.
We all have to network as much as possible. Share opportunities whenever we see them. And encourage people who are hiring to find the best fit instead of wading through hundreds of resumes that may not even be from real people.
Portfolios speak for creatives better than resumes do.
I'm so sorry, Kristina. I've followed your work for a long time and am excited to continue reading here. I can't wait to hear more about your work in film!!
What a loss for Digiday. So glad you’re writing here. Excited to read your next post! 🔥
So sorry you got laid off. That’s extremely wack. But I have a feeling you’re going to keep thriving no matter what you do next. I’m excited for this Substack!
Your work speaks for itself. I can't wait to see how this newsletter evolves, and I will always love reading your news and views.
AI has definitely cost writers their jobs. Many agencies bragged about firing all of their writers because they were just going to let AI write it. I wonder how that is working for them?
I do know some that went all-in on AI have since publicly eaten crow and are hiring human creatives again.
And I believe creatives have to choose a path. Personally, mine is 100% human written content.
But I use AI tools for content audits, keyword research, competitor research, rank tracking, and content optimization.
We all have to network as much as possible. Share opportunities whenever we see them. And encourage people who are hiring to find the best fit instead of wading through hundreds of resumes that may not even be from real people.
Portfolios speak for creatives better than resumes do.
Stick to your guns and be creative, old-fashioned storytelling done in a creative way will always trump AI 🎸
I'm so sorry, Kristina. I've followed your work for a long time and am excited to continue reading here. I can't wait to hear more about your work in film!!
Sorry about the layoff but glad to see you here!